Safer Internet Day 2016

Tuesday 9th February 2016, marks the global event Safer Internet Day, which celebrates the safe, responsible and positive use of digital technology for children and young people around the world.

The day seeks to highlight not only the positive uses of technology but also explore the role we all play in helping to create a better and safer online community. It calls upon young people, parents, carers, teachers, social workers, law enforcement, companies, policymakers, and others, to join together in helping to create a better internet.

At Mothers’ Union we take the issue of online protection of children and young people very seriously. Our second Bye Buy Childhood Report was published last year, highlighting that 65% of parents believe online advertising is less well regulated than other traditional forms, and furthermore believe that goods and services marketed to adults are appealing to children because of the way in which they are presented. Our in-depth research revealed that parents are worried about the impact that the commercial world will have on their child’s “sense of self”, sharing the concern that commercial and social pressures can have a negative impact on their child’s confidence, for example with body image. And only half of parents feel equipped to deal with the challenges that the commercial world presents.

This Safer Internet Day, take a look at our engagement pack to help equip parents, carers and grandparents to respond on a practically level to the commercial pressures facing children and young people, but also find ideas on how to join as an advocate yourself in our campaigning work.

For more information on the activities taking place around Safer Internet Day in the UK, visit the UK Safer Internet Centre website and for Ireland go to the Safer Internet Day 2016 website